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Create EU (GDPR) Based Segment with Klaviyo in Shopify customer-retention Daily Doses of Motivation: ItCreate EU (GDPR) Based Segment with Klaviyo in Shopify One of the most challenging elements of the GDPR is to ensure that you do not send marketing emails to any EU based contacts unless certain contacts have explicitly opted in. You can pick your audience when submitting a one off campaign and make sure you send it to active subscribers. This can get trickier for automatic emails triggered by behavior, though. Our experts will create an EU based