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Business Research Methods Money plan and implement effective marketing

SKU 66952825083
4.2
USD350.00 USD377.00

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Description

plan and implement effective marketing strategies

this product sparks ideas

16th edition

offering inspiration for research

" in the university and college marketplace it's the best seller

Business Research Methods Money plan and implement effective marketingThis textbook contains stand alone chapters that reflect research industry practices using real examples from all areas of business. In collaborations with over two dozen industry researchers, Schindler writes a real world research methods book that distinguishes between big data analytics and small data with an emphasis on decision making. She eloquently covers ethical issues and their solutions, and has added more coverage of process models,

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