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Consumer Behaviour book-new-arrivals-2023-07-13 At first glance one might

SKU 6565911854
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At first glance one might be disposed to dismiss Miss Towers as an imitation Jane Austen

mysterious Luna Moth

a beguiling stranger called Amber appears at the door bearing all sorts of unexpected gifts

igniting global conversations about women and ambition

my client's anyone who asks too many questions

Consumer Behaviour book-new-arrivals-2023-07-13 At first glance one mightThis text contains diverse and balanced coverage of consumer behavior research in theory and application from some of the pioneering authors in this field. Ideal for one term courses in consumer behavior offered by both marketing and psychology departments. This was the first text to integrate behavioral science with the decision orientation of the business school.

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