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” —Doug McMillon
and feared
America never dreamed she would find herself anywhere close to the crown--or to Prince Maxon's heart
He describes what he calls the ‘Moon Matrix’
so why be a clone of any of them
Never Mind the Sizzle - Where's the Sausage? Branding Based on Substance Not Spin Leri Price ” —Doug McMillonAre you looking for a branding book that's a bit different? You've found it. Never Mind the Sizzle is an irreverent story packed full of practical tips, tricks and tools that reveal how to cut through the bull and buzzwords of branding, get deep insight into your customers, create a big brand idea, get your boss on board, win the consumer's heart and mind and stand out from the crowd. Join the blog at wheresthesausage. com!
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